Privacy Policy

Luna Reef values your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website, make a purchase, contact us, or interact with our services.

By using our website, you agree to the practices described in this Privacy Policy.

Information We Collect

We may collect personal information that you voluntarily provide to us when you place an order, create an account, contact us, subscribe to emails, or interact with our website.

This information may include:

• Name

• Billing and shipping address

• Email address

• Phone number

• Payment information

• Order history

• Account login information, if applicable

• Any information you provide when contacting us

We may also automatically collect certain information when you visit our website, including:

• IP address

• Browser type

• Device information

• Pages visited

• Referring website

• Date and time of visit

• Website usage and interaction data

How We Use Your Information

We use your information to operate our business, process orders, provide customer service, and improve your shopping experience.

This may include using your information to:

• Process and fulfill orders

• Confirm payments

• Ship products

• Provide order updates and tracking information

• Respond to customer service requests

• Process returns, cancellations, or warranty-related inquiries

• Improve our website, products, and services

• Send marketing emails, if you have opted in

• Prevent fraud, unauthorized transactions, and security issues

• Comply with legal, tax, and business record requirements

Payment Information

Payments placed through our website are processed by secure third-party payment providers. Luna Reef does not store full credit card numbers or complete payment credentials on our own systems.

Payment providers may collect and process your payment information according to their own privacy policies and security practices.

Sharing Your Information

We do not sell your personal information.

We may share your information only when necessary to operate our business and provide services to you. This may include sharing information with:

• Payment processors

• Shipping carriers

• Website hosting providers

• Email and marketing platforms

• Fraud prevention and security providers

• Customer service or order management tools

• Legal, tax, or compliance professionals when required

We may also disclose information if required by law, court order, legal process, or to protect the rights, property, and safety of Luna Reef, our customers, or others.

Email Marketing

If you choose to subscribe to our email list, we may send you updates, promotions, product announcements, or other marketing communications.

You may unsubscribe from marketing emails at any time by clicking the unsubscribe link included in our emails or by contacting us directly.

Even if you unsubscribe from marketing emails, we may still send you important transactional emails related to your orders, account, shipping, returns, or customer service requests.

Cookies and Tracking Technologies

Our website may use cookies and similar tracking technologies to improve website performance, remember preferences, analyze traffic, and support advertising or marketing efforts.

Cookies may help us understand how visitors use our website, which pages are most popular, and how we can improve the shopping experience.

You can adjust your browser settings to refuse or disable cookies. Please note that some parts of the website may not function properly if cookies are disabled.

Third-Party Services

Our website may use third-party services to help operate our store, process payments, ship orders, analyze website traffic, and support marketing.

These third parties may collect, use, or process information according to their own privacy policies. Luna Reef is not responsible for the privacy practices of third-party websites, platforms, or services.

Our website may also contain links to third-party websites. If you click on a third-party link, you will be directed to that third party’s website. We encourage you to review their privacy policies before providing any personal information.

Data Security

We take reasonable measures to protect your personal information from unauthorized access, misuse, loss, disclosure, alteration, or destruction.

However, no method of transmission over the internet or electronic storage is completely secure. While we work to protect your information, we cannot guarantee absolute security.

Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, including order processing, customer service, legal compliance, tax records, fraud prevention, and business operations.

When personal information is no longer needed, we may delete, anonymize, or securely store it as required by applicable law and business needs.

Your Privacy Choices

Depending on your location, you may have certain rights regarding your personal information. These rights may include the ability to:

• Request access to the personal information we have about you

• Request correction of inaccurate information

• Request deletion of certain personal information

• Opt out of marketing communications

• Limit certain uses of your information where applicable

To make a privacy-related request, please contact us at rob.lunareef@gmail.com.

We may need to verify your identity before completing certain requests.

Children’s Privacy

Our website and products are not directed toward children under the age of 13. We do not knowingly collect personal information from children under 13.

If we become aware that we have collected personal information from a child under 13, we will take reasonable steps to delete that information.

Changes to This Privacy Policy

Luna Reef may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.

Your continued use of our website after any changes are posted means you accept the updated Privacy Policy.